Treats are part of your dogs life. They should be used as reward, or to help your friend pass time.
Beef Tendons are hard nerves located in the beef neck that links the muscle to the bone.
Dried Beef Tendons allow a firm chew, which strengthens the jaws and activate your dogs natural chewing instinct.
The flavour is in the tendons, so they are naturally attractive and immediately creates a need to play.