Courier & User Acquisition Marketing Manager

Copenhagen, Denmark
Marketing
Full-time

Are you looking for the perfect next challenge in your marketing career and thrive in a fast-paced environment where you can take ownership and do things, rather than wait for being told what to do? If you’re analytical, have experience with growth hacking, user acquisition, and are not afraid to solve things creatively in a new role at Wolt – then let’s chat!

Role Background

Wolt is an Apple-awarded, Finnish technology company and we’re best known for our food delivery platform. On our mobile app and website, customers can order their favorite meals from our restaurant partners, and either pick their order up or have it delivered by our courier partners. Just a few years ago, Wolt operated in 4 countries and 10 cities across the Nordics. Fast forward to today, we’re in 23 countries and over 120 cities across EMEA, servicing over 10M registered users. 

Wolt has been growing rapidly in Denmark ever since we entered the market in 2017 and we're now searching for a Marketing Manager to join our brand new position. In this role, you will tackle the challenge of meeting the enormous demand from the consumers by securing the optimal amount of available courier partners in close collaboration with the Operations Team and other internal and external stakeholders. 

You will report directly to the Head of Marketing but you will to a high extent work very independently on optimizing digital channels, exploring new channels of acquisition, and coordinating all user acquisition campaigns together with our global in-house performance marketing team. You will be responsible for your own sizable budget and you will develop, execute and evaluate campaigns together with our agency, so stakeholder and project management is important.

The ideal applicant can translate insights into actions, manage multiple stakeholders and targets while owning the budgets. As things move fast around here, we value around 3-5 years of experience working with user acquisition, performance marketing, or growth hacking, with the ability to bring fresh ideas to the table. You’re analytical, cooperative, and not afraid of getting your hands dirty working in a startup environment.
This is a brand new role for us, hence there is a lot to be built and shaped from scratch. You will have a direct impact in giving thousands of people a chance to be their own boss and earn money in a flexible manner, and shaping the perception of what it means to work within a platform economy in the future. We are operating in a very competitive landscape, hence there is always something to optimize and tweak to stay ahead of the game!

What You'll Be Doing

  • Utilize all channels to acquire new applicants for Wolt Courier Partner.

  • Developing the strategy to reach targets forecasted by the Operations Team and collaborating closely to unlock new opportunities from insights.

  • Work with our Global Performance Marketing Team to analyze campaign performance and align on assets and budgets.

  • Expand the media mix beyond digital to improve and balance the amount of applicants.

  • Manage large budgets for both Courier Partner applications and User Acquisition.

  • Execute campaigns and find potential relevant partners.

  • Develop and coordinate campaigns together with our creative agency.

  • Coordinate all user acquisition campaigns with the Global Performance Marketing Team.

  • Managing stakeholders and having a holistic view of the business - you will work with various different stakeholders internally and externally to bring different campaigns to life. 

  • Test, measure and analyse different campaigns to ensure the highest ROI.

Our humble expectations

  • You have proven experience in performance marketing, user acquisition or other data-driven marketing with clear and ambitious targets. Ideally you have worked with high volume b2c user acquisition in the past. 

  • You can formulate creative strategies based on data and insights and execute on them.

  • You excel in stakeholder and project  management and can keep a structured mindset while handling many projects while also working independently.

  • You have an analytical mindset and a data-driven approach. 

  • You can maintain a holistic view of the business and can approach a problem from many angles and figure out creative solutions, as you are met with new challenges.

  • You have an agile mindset and feel comfortable to work in a setting where there is not a clear blueprint to follow from the start.

  • You are known for being a person who brings good energy to the team.

  • Previous exposure to event management or similar is a bonus. 

  • You are fluent in Danish and English.

Next steps

If you are excited about working in a high-growth environment, taking ownership, and being part of an extremely ambitious team, then click below to apply and get the conversation going!

We will be reviewing applications in August due to the holidays. If this sounds like an opportunity you want to pursue, apply today! We will be closing the role when we find the right match :)

If you have any further questions about the position, you can turn to:

Kristin Liiksaar, Talent Acquisition Partner - ta-nor@wolt.com 

Please note that we do not accept applications coming in via email. Please submit your application via our job portal.

About Wolt

Wolt is a technology company that makes it incredibly easy to discover and get the best restaurants, grocery stores and other local shops delivered to your home or office. Wolt works together with over 30,000 restaurant and retail partners as well as with over 60,000 courier partners across 23 countries and 129 cities.

Our apps (iOS and Android) have the industry’s highest reviews, largely because of our customer-centric approach to how we build our products and operations. For example, our customer service team responds in a matter of seconds, in the customer’s own language.

We’ve raised more than €707M in financing from renowned U.S. and European based investors, such as ICONIQ Capital, Tiger Global, DST, Prosus, KKR, Coatue, 83North, Goldman Sachs, Highland Europe and EQT Ventures & EQT Growth, among others. We've also been fortunate enough to receive some appreciation and recognition for our hard work along the way: Apple selected Wolt’s app as their Editors' Choice, Wired named the company one of the "Hottest Startups in Europe," Forbes included our CEO Miki Kuusi on its 30-under-30 in Consumer Tech list, and the Nordic Startup Awards named Wolt Company of the Year.

In 2020, the Financial Times named us Europe’s second fastest growing company. We’re still expanding rapidly and are looking for more talented individuals to join us. If you are passionate about cutting-edge technology, great food, and making an impact in your city, then Wolt just might be for you.

#LI-KL1

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