Koleston Oil Hair Color Cream Intense Copper Red 77/44 - Wella’s NEW Koleston Oil Cream Color goes beyond just grey coverage - Permanent Color Cream. 100% Grey Coverage - 100% Intense, Moisturized and Luminous Color - With Moisture Built Into Every Step - Boosts the 7 Signs of Healthy Hair - With Water Protection Factor - With a Fresh Floral Fragrance - In The Box: Intense Color Cream, Oil Based Developer, Our Exclusive Color Reactivator and Advanced Intense Gloss Treatments - Brand: Koleston - Color: Burgundy 77/44