Sulfate-free, daily purple shampoo cancels brassiness and yellow tones, leaving hair revitalized and color fresh and protected.
Aroma: Citrus, Jasmine, and Coconut Milk
• Concentrated – a little goes a long way
• Helps fortify, strengthen and increase hair’s elasticity
• Gently cleanses without stripping
• Instantly neutralizes brassy tones and restores brightness
• Combats drying and damage caused by lightening
• Softens, smooths and adds glossy shine
• Helps prolong the life and vibrancy of hair color
How To Use
Wet hair, lather. Leave on for 1 - 2 minutes as needed. Rinse.