Noni is a tropical fruit that is grown in the Pacific Islands. It has been successfully used for over 2000 years in Polynesia to treat a variety of illnesses. The most beneficial Noni is grown organically in pollution free volcanic soil. James Howenstine, MD, and other medical doctors report that the Nutramedix Noni extract can eliminate the symptoms associated with colds and flu within 3 to 4 hours. Physicians report that 30 ml (one ounce) of Nutramedix Noni extract is as effective as up to 8 litres or 8 quarts of Noni juice from other companies.